Our SEO Services
How often do target keyword phrases get searched? How hard is it to rank for those keywords? Where are there keyword gaps?
Can search bots easily crawl and understand your website? Are important parts of your code hidden? Is your site structure flat?
What content interests your users and demonstrates your expertise / authority? What FAQs do you receive?
Title & description tags, H tags, images, content, links / anchor text, and schema code for reviews, videos, locations.
Are other authority sites link to the website? Are directory listings being built with backlinks? What sort of text is being used to link over to the website?
Google Business Profile
Is your GBP properly optimized with pictures, categories, and recent posts? Are reviews being encouraged and responded to?
Do other business listings around the web have the same address, phone number, etc as your Google Business Profile page?
Where in the world does your traffic comes from? Which websites bring the most traffic? How many are mobile users? Which pages get the most visits?
What Is Law Firm SEO and Why Is it Important?
The top result in Google enjoys a 33% click-through rate among both desktop and mobile users.
For the second page of results, click-through rates drop to 2 to 3%.
Potential clients are more likely to choose attorneys they trust. Showing up at the top of page 1 of a Google search gives credibility and legitimacy to your law firm.
What Is Law Firm SEO and Why Is it Important?
Search engine optimization, or SEO, is the process of improving the organic rankings of a website in search engines, with Google being the most prominent. “Organic” refers to the free, algorithm-driven results that a search engine displays on a page, as opposed to paid ads.
When determining what results to return for a keyword being searched, Google looks at more than 200 factors, including:
- Quality and usefulness of a website’s content
- Number and quality of other websites that link to it (backlinks)
- Loading speed of the website
- How users interact with the site
By improving these and other factors, you can move up in the SERPs (Search Engine Results Pages) and increase the visibility of your website.
Why Does My Law Firm Need a Website Optimized for Search Engines and Conversions?
Improving rankings to get more potential clients to your website is only half the battle; you still need them to take the ultimate step of contacting your law firm. A robust SEO strategy for attorneys focuses not only on moving up in the rankings but also on keeping users on your site and helping them turn into leads.
How do we do this?
We optimize your website not just for search engines, but also for conversions.
We start with reviewing your site and analyzing how users are interacting with it.
- Where are they clicking?
- How long are they spending on each page?
Conversion improvement is an art form that is constantly evolving. The design aesthetics that users find pleasing to the eye in 2022 are not the same as in 2015. The content that keeps them engaged also evolves. It’s our job to keep up with these trends so that our clients can focus on the law.
Years as an SEO focus agency for Law Firms
Page 1 Google Rankings Delivered
Pages of Content Written for Attorneys
Lead Conversions for Our Clients
Will I get a report with my progress and results?
Yes, we will send a report around the 1st of each month that evaluates your keyword rankings, clicks to your website, Google Business Listing actions, and website conversions.
How much does it cost?
Our complete SEO packages start at $2,300 per month.
Do we guarantee higher rankings?
No. Nobody can guarantee specific rankings. Anyone who does is either inexperienced or trying to take you for a ride. Google is unpredictable, and there are always tough competitors to contend with.But what we can guarantee to deliver is hard work, smart work, guidance, and – yes – most likely higher rankings.
When can I expect better rankings?
Within 2-6 months, in general.
Do you offer exclusivity?
We offer all of our SEO Marketing clients exclusivity, where we can only work with one client in a given market for a specific niche / practice area.
Do you offer SEO in Spanish?
We do! We can translate and optimize your website for Spanish speaking leads.
Do I need a PPC campaign if I have an SEO campaign?
Both are important. PPC is a great tool to quickly get in front of your audience, while SEO is a long-term strategy. PPC can also offer powerful insights that can help your SEO campaign.
Testimonials From Real Clients
Keith Morris – Attorney At Law
I would gladly recommend Thunderhead Marketing! They transformed our website in to a vital part of our sales efforts. With their help, we have grown from a 2 person law firm to an 8 person firm and have doubled our office space. They tailored a very effective search engine optimization campaign that continually bring us clients each month. They are quick and really care for their clients’ success.
Tania Rivas – Attorney at Rivas Law Group
We have worked with Jeremy and Celeste for years and are happy with the results we’ve seen. They are professional and very responsive