Our History As A Law Firm Internet Marketing Company
Our bread and butter has been law firms since day one. It’s one of the most competitive niches on the web and we have found continued success in some highly competitive markets. Thunderhead Marketing’s founders come from a family of lawyers and understand the insane amount of competition out there. They are very passionate about growing law firms and law firm internet marketing.
Part of why we have become so good at what we do is because law firms tend to be early adopters of the latest and greatest marketing tactics, tools and techniques. Whether it’s being the first to embrace mobile websites or using social media marketing to increase their visibility in their target markets, law firms have overwhelmingly been willing to try things out, learn, adapt and grow at a much faster rate than many other verticals we have worked in.
Some practice areas are more competitive than others. (I’m looking at you, personal injury!) Our strategies are continuously being tested and refined and have yielded impressive results for family law, criminal law, estate planning, bankruptcy law, eminent domain, medical malpractice, maritime law and more!
Our History As A Healthcare Digital Marketing Company
One of our very first clients was Berkeley Eye Center, one of the oldest and largest LASIK providers in the greater Houston area. We were originally hired to help them with their medical SEO marketing but have since expanded our services as the internet has evolved and their digital healthcare marketing needs have grown. Working with a healtchare provider with as many locations and as many doctors as Berkeley Eye Center for so many years has taught us a lot about what works, how to stay HIPAA compliant, and where to focus our attention to achieve continued online success for medical professionals and practices.
We have deployed the lessons we have learned from marketing for LASIK and ophthalmology to other healthcare providers and medical professionals, such as dental practices, cosmetic surgery, optometrists, plastic surgeons, ER clinics and more.
We Focus on building Professional Sites That Bring Quality Leads.
Thunderhead Marketing was founded in 2008 during the middle of “The Great Recession.” This was before smart phones and tablets, Instagram, Tik Tok, influencers, and so many other pieces of the modern web.
We quickly found success with law firms and medical practices and continue to enjoy successful outcomes for our clients, regardless of global economic situations or global pandemics.
Thunderhead Marketing Through the Years
When we first started building websites, they were just Plain Jane css/html sites with no content management systems (CMS) or mobile responsive versions. Now every site we build comes with WordPress CMS Integration and is coded to be search engine friendly as well as mobile responsive.
Marketing has changed a lot over the years as well:
- From focusing on keywords & the Google Maps Pack to focusing on useful, quality content.
- From old school link building tactics to social media management and content marketing.
- From fancy websites with all the bells and whistles to stripped down websites that load fast on all devices.
- From getting 5-star Google reviews to having a robust reputation management process.
- From a majority of users coming from desktop computers to a majority of users coming from mobile devices
- From Google’s Penguin Update, to the Panda Update, to the E-A-T Update, and on and on!
Our Website Iterations
Websites should always be changing and adapting. These have been our websites through the years. We started out with just a desktop site, then a separate mobile site on a m.thunderheadmarketing.com subdomain, and now we have a fully responsive site on our root domain.
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