Revamp Your Online Presence.
Attorney Website Redesign.

Transform Your Law Firm’s Website to Attract More Clients and Stay Ahead of the Competition

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Reimagine Your Website. Redefine Your Success.

Transform your law firm’s online presence with a modern redesign built to captivate, engage, and convert.

Website redesigns are essential for any law firm looking to stay competitive in today’s digital world. It’s not just about aesthetics—it’s about creating a seamless user experience, enhancing technical performance, and ensuring your site aligns with current web standards.

Whether your design feels outdated, your site struggles with mobile responsiveness, or you’re not getting the leads you expect, it might be time for a refresh. Our redesign services help you modernize your online presence, improve visibility, and attract the clients your firm deserves. Explore how a website redesign can elevate your practice.

How Often Should I Redesign My Site?

Law Firm website design trends are constantly evolving. Every December and January, our design team researches the latest trends in website UX, color, typography, motion design, usability and more. There are many evolving trends each time we do this, and it is easy to see how some websites can start to feel outdated in 3-5 years. When researching this topic, three years was the most common answer to the question of how often you should redesign your website.

How To Update Your Website Without A Full Redesign

Our monthly Law Firm digital marketing and Law Firm Website Maintenance Services have incremental design improvements built into them. As you will see below, there are some tools we use to determine if there is any low-hanging fruit or issues with the webpages’ current design that we can address with a quick adjustment. Our goal is to continuously squeeze out performance gains from what we learn from all the data we gather on how users interact with the site.

If your website is way outdated in terms of design, structure, content, mobile responsiveness, etc., biting the bullet and doing a complete overhaul is likely going to positively impact your website and your firm the most, even though it will cost more. When done correctly, you can pump up your website’s online visibility and increase the number of targeted conversions (such as phone calls and form submissions) generated by the website.

However, if your website already performs well for the firm and the logic of “if ain’t broke don’t fix it” starts to make sense, it is possible to tweak the website design incrementally, piece-by-piece, page-by-page, or section-by-section. This will allow your site to last longer before needing a full redesign.

Examples of Partial Redesigns
Without a Full Redesign

2. piece-by-piece

Updating calls-to-action and form designs
Updating fonts
Updating pictures
Updating background colors

2. page-by-page

Identify top-performing pages to redesign first
Improve template for attorney bio pages
Improve the location/contact page

3. section-by-section

Improve the testimonials section
Improve the recent case results section
Updating the main navigation
Add/update e-book section
Adding sticky navigation on desktop and mobile
Adding credibility seals and awards to a template

YEARS AS AN SEO FOCUSED AGENCY FOR LAW FIRMS

PAGE 1 GOOGLE RANKINGS DELIVERED

PAGES OF CONTENT WRITTEN FOR ATTORNEYS

LEAD CONVERSIONS FOR OUR CLIENTS

Key Questions for Your Law Firm’s Website Redesign.

ask the right questions to meet your firm’s goals and client needs.

When we redesign a website for a law firm we use tools like Google Analytics and Hotjar to analyze how users are interacting with the site’s current design. By doing this, we can discover what is working and what isn’t working. We can run site audits to find technical issues that may be hurting the site’s ability to perform well on search engines. We can conduct a conversion rate optimization audit to determine how we can turn more of your website’s current and future traffic into leads. These analyses help inform us on how your new design should look and function.

What Are Your Firm’s Goals for This Website?

A law firm website redesign project should not be undertaken lightly. Reflect on what you want this redesign to achieve for your law firm. Do you want to increase your client base? Appeal to a different demographic? Focus on a different practice area? Look more modern? Using your website to maximize search traffic is the foundation of SEO for Law Firms.

In addition to these somewhat abstract goals, you want to define specific, measurable goals such as:

Increase number of visitors
Reduce bounce rate
Increase conversions
Increase time users spend on site

How Much Will It Cost?

If you ask 20 website marketing companies to give you a quote on a redesign, you’ll likely get 20 different answers. You may get some quotes as low as a few hundred dollars, and some as high as $50,000. The best options will lie somewhere between those two extremes.

The cost will depend on many factors, including the number of pages on your website, the complexity of the design, functionality, level of customization, and more. Before you start the process of a redesign, always know what the cost will be and make sure it is within your budget.

How Long Will It Take to Complete the Redesign?

Custom Lawyer Website Designs: The process of a full redesign is likely to take several months. From the time you sign on the dotted line to a fully launched redesigned website, 3-6 months is a reasonable expectation for most law firms. Smaller sites for smaller firms can often be completed in a little over a month.

Template sites and semi-custom: These sites take less time due to the nature of working within templates that are already designed and coded. If speed is a priority, smaller sites with less functionality can be completed in a little over a month.

You can help that time along by being responsive to your website redesign team. Try not to leave emails asking for feedback on design concepts or freshened-up content sitting in your inbox, as that can bring progress to a standstill.

What Slows Down A Redesign?

Having a lot of back and forth in the design phase
Having too many people involved
Delays on getting items reviewed and approved
Waiting on content from the client (Many of our clients hire us to write the content for them to speed things along.)

Should Your Law Firm Use a Template, Semi-Custom, Or Custom Design?

There are pros and cons to using each of these types of designs for a website. Below we will discuss the pros and cons of each.

Templates

Template designs can be a good starting point for new law firms or attorneys just starting out if they are on a very tight budget. Pre-built website templates are a perfectly acceptable choice for certain circumstances, such as landing pages or microsites for ad campaigns. Websites that are mainly being used as brochure sites without any real efforts to market them online may find templates a more economical option. Maybe you need a website to put on your business card, brochures, and email signature and that is it. Keep in mind you will be restricted to the template when it comes to design choices.

Check out our Law Office WordPress Themes Here

PROS

Time Saver: Can save a lot of time getting a site live.
Money Saver: Can save a lot of money.

CONS

Bloated Code: Can have a lot of unused code that slows performance.
Non-Unique Design: There may be competitors out there with the same template.
Limited Design Options: May not be very flexible without requiring a lot of customization.
Hard to Crawl: Code might not be search engine friendly.
Prone to Bugs and Errors: Might break when adding in plugins and other functionality or updates.

Semi-Custom – Our Favorite Option

Semi-custom templates are a great option these days and more commonly used. There are page builders, like Elementor, Divi, Kadence, etc., that have a large variety of templates with lots of customization options built into them.

PROS

Time Saver: Saves time getting the site live.
Money Saver: Saves money compared to completely custom work.
More Design Flexibility: Fairly customizable, though still limited.
Search-Engine-Friendly: Built to be more search-engine-friendly.

CONS

Restricted Functionality: Can have less flexibility for adding plugins and other functionality.
Bloated Code: Can suffer from a heavier code base impacting load times.
Generic Looking: Since built for multiple users in mind, can appear more generic looking compared to custom work.

We use a popular framework called Kadence that easily gets around each of the cons listed above. The pages load quickly, it’s very easy to customize to make it less generic, and it extends the functionality of WordPress rather than restrict it.

Learn More About Our Semi-Custom Websites

Custom

Custom designs might take longer and cost more, but you can usually get exactly what you want out of it. It’s a unique design built from the ground up, specifically for your firm.

PROS

Completely Custom: Produces a website custom tailored for your firm in look and functionality.
Unique Design: Will be truly unique on the web.
Performance & Speed: Built to be fast.
Search-Engine-Friendly: Maximized to be search-engine friendly and mobile responsive.
Range of Functionality: Should work with most major plugins.

CONS

Time to Launch: Takes longer to get the site launched.
Higher Cost: Higher design and development cost.
Starting From Scratch: Without limitations, there are more decisions to make about design and functionality.

Our Law Firm
Website Designs

What Our Clients Say

We have worked with Jeremy and Celeste for years and are happy with the results we’ve seen. They are professional and very responsive.

tania rivas

Rivas law Group

I have used Thunderhead Marketing for at least 10 years- They have a great staff and always do what the say they will do in a professional and timely manner. Can’t recommend them enough.

Michael levine

CRM Group